Product Development

PRODUCT DESIGN

Product Development

CONCEPT SKETCHING

Product Development

DESIGN CONSULTING

Product Development

PACKAGING DESIGN

Product Development

DESIGN RESEARCH

Product Development

IDEATION

Product Development

HUMAN FACTORS

Product Development

DESIGN THINKING

Product Development

IP STRATEGY

Product Development

PROTOTYPING

Product Development

PRODUCT DEVELOPMENT

Product Development

USER CENTERED DESIGN

Product Development

CORPORATE CONSULTING

Product Development

INDUSTRIAL DESIGN

Product Development

PHOTO RENDERING

Product Design WORKS

A selection of portfolio projects which highlight our unique product design process. We've had the pleasure to work with companies large and small, inventors, entrepreneurs, and have launched our own, branded, novelty kitchen products. At Principal Design, we believe the best knowledge is gained through action.

HOUSEWARES

LIME TOOL


An innovative citrus juicer designed to cut and squeeze simultaneously.

COMMERCIAL PRODUCTS

TOUCHLESS FAUCET


Design for an award-winning, hands free commercial faucet.

KITCHEN GADGETS

BUTTER BOSS


A simple Butter Dish with a new twist.

PRODUCT PLATFORM

FASTENING TOOLS


A refresh to a classic set of staple guns and brad nailers.

NOVELTY KITCHEN GADGET

GOLDEN GOOSE


A crowdfunded product design experiment turned media sensation

CONSUMER PRODUCT

PAINT SUPPLIES


A family of thermoformed paint trays for a big box retailer.

HOSPITALITY & RESIDENTIAL

LIGHTING DESIGN


A collection of high end, traditionally manufactured lighting fixtures

PROMOTIONAL

BAO CANNON


A custom prototype and packaging design for promotional events

INDUSTRIAL TOOL

PACKING MACHINE


An industrial 'flow-wrapper' food packaging machine

RESIDENTIAL FASHION

BATH HARDWARE


A selection of hardware and home storage solutions and accessories

SAFETY AND SECURITY

HOME SAFE


A product design upgrade of a consumer grade safe for storing documents, and valuables

CONSUMER ELECTRONICS

SMART CONTROL


A wireless and ecological smart home accessories collection for retrofit or residential new home construction

LUXURY & LEISURE

SPAS


Beautifully designed luxury hot tub experiences

RESIDENTIAL FASHION

HOME HARDWARE


A selection of Innovative and beautiful products for the home

CONSUMER PRODUCTS

ICE MOLD


Iceberg of Success! It's a visual pun, wherever you stand on the topic of anthropomorphic climate change... the party continues.

SERVICES


Design Strategy

Planning Design

We work with agility to gather the best research to inform our efforts. Reducing risk, creating value, and maintain project scope and timing.

Design Process

Thinking Design

We balance exploration with execution by employing a proven five-step design process to discover opportunities and define activities which inspire and guide our designers' purposeful action.

Design Performance

Doing Design

With world-class tools, techniques, and talent, Principal Design offers professional Product Design Consulting Services. From Concept Sketching to Prototyping, we create smart solutions that add value, reduce risk, and establish marketplace advantage.