With almost two decades of Product Design and Development experience, Principal Design discovers new value and stewards your innovation project from product to platform, and from platform to brand. We are creative professionals that value entrepreneurship and human centered design.
From in-house launched products to experiments and industry awards, follow us on social media and our blog to keep up to date with our pet projects, news, and design insights.
Butter Boss 2.0 packaging design complete and FDA testing approved!
May 16th, 2020
We've sold out of Butter Boss, and only have a few Butter Broads and Butter Baby's left in stock...
December 15th, 2018
We're a lean and agile team of professionals, capable of scaling to support your new product and platform initiatives with unmatched creativity and attention to detail. Principal Design will custom tailor a team to meet the demands of your project. Contact us for bio's and introductions to our talented designers and engineering consultants.
Dr. Nicholas Manolitsis
"Principal Design did a great job so far, I'm really happy with the prototypes.
"Principal Design did a fantastic job creating realistic visuals for a new product pitch with our client."
Chia Ying Lee
"Principal Design is my go to shop for projects that need a good start, or a refreshing boost."
"Principal has been the perfect compliment to our product development projects. They take time to understand the constraints and possibilities, and have the capability to take a product from concept to reality."
"An invaluable 'member' of our Team. Seeing every project through to the highest degree."
"Principal Design is highly skilled, they bring innovative concepts others didn't. They executed on time and delivered."
"Their expertise lies not only in design, but also in teasing out the essentials and performing observational research to understand the technical requirements and design a solution."
"Principal went above and beyond to bring my concept to life! I highly recommend Principal Design to anyone looking to make their idea a reality!
"…found creative solutions to design issues, at times leading to patent protections for the product…very enthusiastic to ensure meeting the scope of the project…”
"Principal Design has really helped us visualize and sell our design ideas to upper management and our customers. Quick response has been key to keeping projects moving and Principal Design has never let us down."
"Principal does outstanding work! Not only do they have a deep understanding of the how and why of design, they're also fast and economical."
José Manuel dos Santos
"…turns any “business as usual” request into a search for product innovation and differentiation, a real pleasure to work with!"
Discovering new and actionable opportunities for your market or product launch, we work with agility to gather the best research to inform our efforts. Reducing risk, creating value, and maintain project scope and timing.
Balancing exploration with execution we employ a proven five-step design process to discover opportunities and define action. We create smart solutions that reduce risk, increase value, and establish marketplace advantages.
With world-class tools, techniques, and talent, Principal Design offers professional Product and Industrial Design Consulting Services. From Concept Sketching to Prototyping, full- service or á la carte, we provide the material for success.
512 e. 42nd st. Austin, TX 78751